Chiffon Collection Vol. 13
MWI-2000017 · Fashion, Art Direction
brief
A festive chiffon range that called for a softer, more feminine visual system. Cover art, layout and colour direction were tuned to the lighter fabric and occasion wear.
role
Art Direction, Design & Layout
Catalogue, Social
Emaan Adeel · 2020
outcome
A soft, occasion led catalogue that matched the collection's festive positioning.
for brands that have to sell
Identity, packaging and campaigns built to earn their place on the shelf and in the feed. If you have a launch coming up, I would like to hear about it.
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